About – Invincible Robots - Get better daily while running your company.


Hello and welcome to Invincible Robots!  I’m Trajan King and I love learning, experimenting and growing businesses.  On this site I write about the challenges and rewards of starting and running a company, as well as the habits and systems we can use to not only grow a company, but improve ourselves.  The processes of learning can be applied to both and are ongoing throughout our lives.  I don’t believe in always hustling and never taking a break.  Traveling, taking care of ourselves, taking time for ourselves and giving back is an important part of the journey.

I don’t usually talk about myself on the site, but will a bit on this page, so you know where I’m coming from and who I am.  I’ve worked in Silicon Valley consulting some big companies like Apple, eBay, Yahoo!, IBM, Oracle and Honda and also worked on Wall Street for the largest European investment bank, Deutsche Bank. I have a couple of patents on Internet technology and an MBA.

Since 1995, I’ve been involved in 15+ startups, as a founder or investor. I’ve been COO, CFO and CEO of a multi-million company and have raised money from investors, bought and sold companies. Several have succeeded and many have failed and I’ve learned from each of them.




Living and working in cities around the world has taught me a lot about people, culture and myself.  I’ve lived in New York City, Huntington Beach (2 blocks from the beach), Portugal, Brazil, France, Rome, Berlin and Salt Lake City. I currently run Invincible Robots from Utah, USA, but previous to that, I was living in Paris.




My family and I love to travel and I speak 7 languages (of various ability). I also love to fight and run and have a black belt in Tae Kwon Do and have completed 30+ triathlons, including the granddaddy of them all, the Ironman.

I hope you find this site useful and if you think a guy like me, and the expert guests I bring with me, can help you with your startup and lifelong learning, then I invite you to start with some of our favorite articles and videos, or some of our most popular, and together can we build  companies we love that support the lifestyles we desire.

To your success,

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Trajan King

Hey hey. I'm Trajan. I'm a minimalist entrepreneur who loves exploring the world (42 countries), learning new things (7 languages) and trying to get better every day (working on my backsquat).

I write about entrepreneurship and building an optimized and happy life through systems, good habits and scientific research.

Join me and we'll discover how we can build businesses we can be proud of.

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