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5 Biggest Facebook Advertising Mistakes (and how to avoid them)

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You write your ad copy, create your images and setup your ads. You’ve spent so much time on your ads and you just know they are going to work. Although, too many people make costly Facebook advertising mistakes. But sometimes our ads don’t perform the way we want and that’s really frustrating! Even worse, we don’t always know why they aren’t working.   Is it the copy? Or the image? The truth...

Why Transparency is the Future

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As a growing company, it makes sense that the gut reaction is to always put your best face  forward. After all, you want your customers, prospects and even your employees to see the good things you’ve accomplished and as little of your mistakes as possible, right? But the truth is, while doing your best should obviously always be the goal, being a company with a perfect track record is...

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